Although artificial intelligence (AI) is a powerful tool, it is still not a perfect one. In this article, you will learn what to watch out for when using artificial intelligence, like ChatGPT.
Artificial intelligence (AI) has become an essential part of our lives and work processes, including business. Models like ChatGPT, developed by OpenAI, can significantly assist entrepreneurs in content creation, idea generation, and effective decision-making. However, even though AI has its advantages, it's crucial to be aware of its limitations and risks that can affect the accuracy of decisions and long-term business success.
AI is not perfect
Although AI, like ChatGPT, provides useful tools for text analysis, idea generation, and strategy creation, it still has its limitations. AI is trained on text data and doesn't have the ability to understand reality like a human. This means it doesn't have "real-life" experiences and can't properly distinguish between facts and fiction. Even though ChatGPT can generate text that sounds credible, it may not always be completely accurate.

Always remember to verify the information that AI provides, especially when it comes to making decisions based on this data.
Up-to-date data in AI
The previous limitation where ChatGPT worked only with data up to 2021 is no longer true. Newer versions of the model (e.g., GPT-4 and GPT-5) are now capable of processing and responding to current information, increasing their relevance in real time. However, there may still be some delay in rapidly changing areas such as legislation, technology, or the economy, because even the latest models have limited access to information that emerged after their last training.
This ability to work with up-to-date data gives ChatGPT significantly broader and more relevant use in business, even in rapidly evolving areas. However, it is still recommended to verify key information related to dynamic changes in fields like law or specific technologies.

Be cautious when using AI for decision-making in areas where current information is necessary. The risk of outdated data could lead to incorrect decision-making.
The opacity of AI algorithms
AI algorithms, like ChatGPT, can be highly complex. While the model provides answers and analyses, it can be difficult to understand how it arrived at those conclusions. This phenomenon is known as AI opacity. When it’s not possible to determine why AI made a specific decision or provided a particular recommendation, it can increase the risks related to control and trust in the system.
Potential errors and biases in AI algorithms
AI models are built on data, and if this data is unbalanced or contains errors, AI may reproduce biased or incorrect conclusions. Even though GPT-5 improves accuracy, it is still vulnerable to mistakes, which can lead to undesirable results. An example could be a situation where an unbalanced training dataset leads to inaccurate recommendations in business strategies or investment decisions.

Example:
Imagine AI recommending a business model that is outdated because it doesn't consider current market trends or changes.
Security risks and privacy
When using AI in companies that handle sensitive data, it's crucial to protect privacy and secure all data. If information is poorly processed or protected, data leaks could occur, which could have serious consequences for your business and customers.
In conclusion: what AI excels at
Despite the importance of keeping in mind the risks and limitations of AI, it cannot be denied that AI, like ChatGPT, has its strengths. ChatGPT can generate texts, ideas, strategies, and much more, all of which can be easily verified. This ability can be especially useful for freelancers and entrepreneurs who need to create content or seek innovative solutions.
AI systems, like ChatGPT, bring many benefits, but it's important never to trust them completely. It’s essential to conduct human oversight and supervision of AI systems to minimize the risks associated with their use. When these systems are used correctly and with professional care, they can be a valuable tool for freelancers and entrepreneurs.